2017 has been a transformative year for omnichannel furniture. With Pure-plays investing heavily to become more like furniture stores, Traditional retailers have responded, adding the technology to enable the convenient shopping experiences that are central to Pure-plays’ success. A race has begun—the ultimate furniture shopping experience is the finish line and market share in this massive retail category is the prize.
In our Third Annual Blue(re)port: 2017 Omnichannel Furniture Benchmarking, Blueport strives to help retailers understand what represents the ultimate omnichannel furniture experience and who in the industry is closest to getting there.
Gain access to:
A thorough analysis of 104 furniture retailer websites and 50 ecommerce features encompassing the omnichannel furniture shopping process from start to finish
The overall value furniture retailers place on each ecommerce feature and its contribution to stores vs. ecommerce
The complete ranking of the top 104 retailers based on their omnichannel competence